29 of 50: Goodwill of South Central Wisconsin

Goodwill of South Central Wisconsin believes that everyone can work. You can see that reflected in its mission “to help people achieve their highest level of independence through the power of work.”

You may know Goodwill SCWI from its stores and donation centers. And although these may be the nonprofit’s most visible expression, they’re not the reason Goodwill exists. The resale of donated goods is the funding mechanism for the community services Goodwill SCWI provides. Chief among those is its employment program, which pairs job coaches with people who have barriers to employment. So, when you support Goodwill SCWI, you’re actually helping to provide a hand up and a brighter future for individuals with disabilities or other challenges. The organization also operates residential housing for people with mental illness. Housing staff work with residents to help them gain skills for greater independence.

Goodwill SCWI’s locally based funding model means donations, retail sales, and services directly benefit people in South Central Wisconsin.

An Important Program That Deserves Our Support

Along with contributing financially to an organization doing valuable work in our community, M3 Insurance is proud to be one of the more than 100 local employer partners who understand Goodwill SCWI’s commitment to the power of work. That’s why you’ll find Greg S., a Goodwill employment program participant, working in our Madison office, accompanied by a Goodwill SCWI job coach.

“Greg is part of our team. Having him working here sends a strong message to our employees, customers, and our business partners that we are living out our commitment to the community. It reminds us all that our business is about people,” says Mike Victorson, President and Chief Executive Officer of M3.

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“Goodwill SCWI is deeply grateful to M3 Insurance for this partnership, and the leadership it demonstrates to the community.”

— Vicki Holschuh
President and CEO | Goodwill of South Central Wisconsin

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