Beth Dettman Joins M3 Insurance as Chief Financial Officer

Madison, WI – Beth Dettman has joined M3 Insurance as Chief Financial Officer (CFO) and a member of M3’s Executive Operating Committee.  In this role, Beth is responsible for developing initiatives to achieve strategic organizational plans with an emphasis in areas of finance, tax, mergers & acquisitions, and stakeholder alignment. She is committed to fostering key client, community, and professional services relationships on behalf of M3.

Beth has extensive experience in senior management and strategic visioning. Prior to joining M3, she served as Chief Operating Officer (COO) for Madison Investment Advisors, based in Madison, WI, leading operations, information technology, and cyber security as well as equity and compensation incentive programs. She was with the firm for 23 years, serving as CFO prior to transitioning to COO in 2018.  Beth is a Certified Public Accountant and holds a BA in Accounting from Valparaiso University.

“M3’s vibrant history, culture, and community involvement resonate with me professionally and personally,” Beth said. “I look forward to actively participating in the agency’s vision for exemplary client experiences, company growth, and making an impact on our communities.”

M3’s president and CEO, Mike Victorson said, “Beth’s experience, smarts, personality and culture fit make her the ideal person to step into this role. She will be integral to M3’s growth and ability to be a top private and independent agency in the country.”

Beth is an active member of the Madison CFO Roundtable, Middleton Outreach Ministries Resource Development Committee, Food Fight Inc. Board, and Madison Symphony Orchestra Foundation Board. She is a member of the United Way of Dane County’s Women United and Key Club and enjoys volunteering at her church.


About M3

M3 is the largest insurance broker and risk management firm in the state of Wisconsin. As a top 50 broker in America, we’re leaders in the products we represent and the industries we serve. M3’s people are an extension of your team, providing world-class resources to help you manage risk, purchase insurance, and provide employee benefits. And our focus on community builds better places to live and work.

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