Cranney Featured in LGM’s Podcast

Leadership Greater Madison’s ‘Lead From Where You Are’ Podcast: Proximity Determines Your Perspective

M3’s Matt Cranney is a featured guest on Leadership Greater Madison‘s podcast to share how he defines leadership, moments of impact, and his overall leadership journey. 

“The further you are away from the problem, the harder it is to understand the challenges,” says Matt Cranney, Executive Vice President of M3 Elevate. Matt says when trying to understand an issue, “proximity determines your perspective.”

When you understand the issue and how it impacts the community, that’s when you’re best equipped to find where you can lead and serve. For Matt, leadership is all about influence and service. He says when you define leadership based on your influence and what you bring to the issue, that’s when you can figure out where you can have the greatest impact. Matt says people should serve out of what breaks their heart. In other words, what they are passionate about. Once they’ve determined their passion, leaders decide how to best use their time, talent and treasure to make a difference.

In some cases, impact lies in helping people when they most need it or in assisting them reach their full leadership potential.

“Leaders are people who make people in situations better.” He says some of his most memorable leadership journeys were when he had the opportunity to walk with others during some of their darkest days. That’s when you really understand the concept of service.

Listen Time: 45 minutes

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